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Planned Parenthood

Contraceptive Method Awareness Campaign

WhatWorks has been commissioned by Planned Parenthood of NYC to create a companion website in support of a new campaign to be launched in mid 2014. The major goal for this campaign is to raise awareness among young women about a variety of available contraceptive methods. Based on campaign graphic guidelines, we have developed this vibrant design helping to create a very informative and useful site. Site is powered by MODX CMS system allowing for easy modifications and editing.

Main features:

• MODOX platform
• dynamic, zip code based search functionality with Google Maps integration (Where To Get It? section)
• custom CMS
• one click, automatic Spanish translation
• multi platform, adoptive design
• downloadable resources section



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